Twitter is a micro-blogging website that allows its users to post short text messages called “Tweets”. On Twitter, a single word, term, or even topic is said to be “tweeted” at a much higher rate than the others are also said to be a ” trending topic” or a “tweeting topic”. Trending topics also become highly popular either due to an event which prompts people to discuss a certain subject or just by sheer popularity of the topic itself. There are a lot of people who use Twitter as part of their daily lives and some even get addicted to it! In this article, you will learn how to use Twitter to market your business effectively.
The first thing you need to do is to use the hash tags properly. Hashtags make it easy for users searching in Twitter’s search engine to locate the topics they are interested in. You can add a hash tag on each of your blog posts, tweets, status updates and any other medium you use on Twitter. However, the most important aspect of using the hash tag wisely is to avoid using the excessive keyword tags such as #, #!, &#!.
Another way to use trending topics in Twitter for small business is by making use of the trending lists available on various third party sites such as Technorati. Such a list can show you the top trending topics or most active keywords being talked about on Twitter right now. You can find out which are the most searched terms as well as you can find out the most talked about brands. Such lists are very handy and they will help you keep track of the trends on Twitter.
There are many small businesses running on Twitter right now. Some of them are simply using the site as a promotional tool. However, there are others who actually run marketing campaigns through the site. Whatever reason you have for using the social media site as a business tool, it is important that you build your brand among the audience. Remember that when people come to know about your brands, they become fans and followers and in turn, will be eager to learn more about your brands and even recommend your products to their friends.
You can create a Facebook fan page to interact with your audience even more. When you are the one creating news feeds for your Facebook fan page, you should make sure that you stay on top of the latest trending topics on Twitter. If your fans start knowing about your posts, they will definitely want to see what you have to say. This is the best way to draw the attention of your fans and potential customers to your page. By doing so, you are building your brand name among the trending topics on Twitter and you are also making yourself visible to people through Facebook and other social media sites.
To sum it all up, trending topics on Facebook and Twitter are considered to be the two most important factors for attracting attention and getting the message out to large numbers of your audience. These trending topics will often show up on the news feed of millions of users worldwide, which means that your small business could very well gain a lot of exposure by simply being one of the many that are shared via these two sites. When your Facebook and Twitter account is running on high traffic trending topics, it would be easier for your business to be noticed through other social media sites. In this case, having your own website is not a requirement because you will already reach a wide audience through your own blog or small business website.